Supermarkets launch aggressive offers to retain customers amid Iran tension
Supermarket chains are intensifying promotions amid fears of losing custom due to price increases related to the conflict with Iran.
Spanish supermarkets have begun a commercial war with strong price offers to prevent customer flight in a context marked by tensions with Iran and the usual seasonal increase in fresh fruit and vegetables in April.
The chains are attempting to offset the inflationary pressure stemming from the international conflict, which affects transport costs and raw materials, through aggressive promotions on basic products.
This strategy aims to maintain consumer loyalty at a time of economic uncertainty, when families are tightening their shopping budgets in the face of potential price rises.
Experts point out that competition between distributors will intensify in the coming weeks, particularly in fresh produce, to prevent shoppers from switching retailers or reducing their spending.
Source: informacion.es
Related news
- GeneralAlicante faces shortage of space, technology and staff for new first-instance courts
The implementation of the new judicial model in Alicante is being hindered by shortcomings in infrastructure, technology and human resources at the new first-instance courts.
- GeneralVega Baja breaks record in the incorporation of young farmers
The Tribunal de las Aguas de Orihuela held its fourth awards ceremony in Benejúzar, recognising the defence of water culture and traditional agriculture.